eCommerce
Flipkart
Enhancing Performance for Big Billion Days
Optimizing eCommerce performance during India's largest online sale event
Challenge
- Flipkart needed to improve page performance and user experience in preparation for their high-traffic Big Billion Day sale.
- Their existing front-end architecture was struggling with scalability and responsiveness.
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Results
- 30% faster page load times, leading to better customer retention.
- Improved cart-to-checkout conversions by optimizing the UX.